Carlos Santana Is Launching a Pot Brand That Will Help Smokers “Follow Their Light”

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Carlos
Santana
is
officially
joining
the


legion
of
celebrities

who’ve
launched
their


own
cannabis
brands
.
But
in
his
characteristically
smooth
fashion,
the
axe
shredder
will
be
bringing
some
cosmopolitan
flavor
to
his
weed
company,
too. 

On
Wednesday,
Santana
announced
he’s
partnering
with
Left
Coast
Ventures
to
develop
his
own
line
of
THC
and
CBD
products,
which
includes
smokable
buds,
of
course.
The
announcement


said

the
Santana
brand,
“influenced
by
his
Latin
heritage,”
would
provide
“high-quality
products
designed
to
leverage
the
power
of
historical
remedies
and
allow
consumers
to
discover
and
follow
their
light.”

“Cannabis
is
a
window
or
a
door
to
different
awareness
of
consciousness,”
Santana
said
in
a


press
release
. “It
gives
you
the
choice
to
perceive
through
a
different
filter
of
awakening
and
healing,
the
misperception
of
distance
as
an
illusion,
which
keeps
you
from
being
centered
in
your
essence-core.
It
helps
you
arrive
at
knowing,
accepting,
and
owning
a
quality
of
life
that
is
being
with
joy!” 

If
you’re
itchin’
to
get
your
hands
on
some
Santana
sativa
right
now,
you’ll
have
to
wait
until
the
summer
for
his
brand’s
official
launch,
which
will
include
THC-heavy
pre-rolls
and
flower.
In
the
fall,
Santana
will
release
his
CBD
line
of
topicals
and
other
infused
products,
all
of
which
are
derived
from
hemp. 

Also,
Santana’s
weed
products
will
only
be
available
in
California,
at
least
at
first.
Fingers
crossed
that
cannabis
consumers
in
other
weed-legal
states
will
get
to
sample
his
crops
sometime
after
they
roll
out
in
the
Golden
State.

Santana
forever
changed
American
music

and
the
tunes
we
all
toke
to

when
he
debuted
in
the
late
‘60s
with
his
unique
blend
of
traditional
Latin
and
African
rhythms
combined
with
good
ol’
fashioned
American
rock-n-roll.
And
even
at
the
age
of
72,
he’s
still
rocking
everyone’s
faces
off,
having
recently
collaborated
with
members
of
the
Grateful
Dead
and
rappers
Tyga
and
YG.
He
was
inducted
into
the
Rock-n-Roll
Hall
of
Fame
in
1998,
and
has
won
10
US
Grammys
and
three
Latin
Grammys
across
a
career
that
spans
over
half
a
century.


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Randy
Robinson
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