Fire & Flower Adds 9 Cannabis Retail Stores in Alberta

Fire
&
Flower
Achieves
Milestone
of
45
Cannabis
Retail
Stores
Ahead
of
Projections

EDMONTON,
Jan.
13,
2020
/CNW/
–

Fire
&
Flower
Holdings
Corp.
(“FFHC”)
(TSX:
FAF)
and
its
wholly-owned
subsidiary
Fire
&
Flower
Inc.
(collectively
with
FFHC,
“Fire
&
Flower”
or
the
“Company”),
today
announced
that
it
has
achieved
the
milestone
of
45
open
and
operating
cannabis
retail
stores.

Fire
&
Flower
has
previously
stated
that
the
Company
anticpated
achieving
the
milestone
of
45
retail
cannabis
stores
by
the
end
of
its
fiscal
year,
being
February
1,
2020.
The
Company
has
achieved
this
milestone
several
weeks
in
advance
of
its
previously
stated
goal
and
today
has
46
open
and
operating
stores
across
its
retail
network.

The
new
stores
included
in
the
Company’s
milestone
achievement
are
located
at
the
following
addresses:

• 1108
  4th
  street
  SW,
  Calgary,
  Alberta
• 6004
  Country
  Hills
  Blvd
  NE,
  Calgary,
  Alberta
• 212,
  11245
  Valley
  Ridge
  Drive
  NW,
  Calgary,
  Alberta
• 350,
  590
  Baseline
  Road,
  Sherwood
  Park,
  Alberta
• 19-99
  Wye
  Road,
  Sherwood
  Park,
  Alberta
• 1276
  3
  Avenue
  South,
  Lethbridge,
  Alberta
• 10
  Westwind
  Drive,
  Spruce
  Grove,
  Alberta
• 40
  Hewlett
  Park
  Landing,
  Sylvan
  Lake,
  Alberta
• 4331-52
  Avenue,
  Whitecourt,
  Alberta

Fire
&
Flower
is
committed
to
delivering
on
the
targets
that
we
have
provided
to
our
shareholders
and
reaching
45
cannabis
retail
stores
several
weeks
in
advance
of
when
we
had
anticipated
to
reach
this
target
is
a
clear
demonstration
of
our
discipline
in
achieving
our
goals.

Trevor
Fencott,
Fire
&
Flower’s
Chief
Executive
Officer

Achieving
this
aggressive
goal
is
a
testament
to
our
deep
retail
experience
and
strong
management
team.
As
the
cannabis
industry
continues
to
face
headwinds,
Fire
&
Flower
is
well
positioned
to
continue
to
achieve
growth
and
demonstrate
leadership
in
the
category.

The
operating
hours
of
these
new
stores
are
available
on
Fire
&
Flower’s
website
at

www.fireandflower.com/locations/.

The
Company
continues
to
focus
on
opening
new
retail
stores
across
Alberta,
where
the
AGLC
continues
to
issue
retail
licences,
and
in
the
province
of
Ontario
where
open
licensing
has
commenced.
Fire
&
Flower
is
also
closely
monitoring
regulatory
environments
and
taking
proactive
steps
in
provinces
across
Canada
to
ensure
early
market
entry
when
private
retail
opportunities
emerge.

About
Fire
&
Flower

Fire
&
Flower
is
a
leading
purpose-built,
independent
adult-use
cannabis
retailer
poised
to
capture
significant
Canadian
market
share.
The
Company
guides
consumers
through
the
complex
world
of
cannabis
through
education-focused,
best-in-class
retailing
while
the
Hifyre
digital
platform
connects
consumers
with
cannabis
products.
The
Company’s
leadership
team
combines
extensive
experience
in
the
cannabis
industry
with
strong
capabilities
in
retail
operations.

Fire
&
Flower
Holdings
Corp.
owns
all
issued
and
outstanding
shares
in
Fire
&
Flower
Inc.,
a
licensed
cannabis
retailer
that
owns
or
has
interest
in
cannabis
retail
store
licences
in
the
provinces
of
Alberta,
Saskatchewan,
Manitoba
and
Ontario
and
the
Yukon
territory.

Through
its
strategic
investment
with
Alimentation
Couche-Tard
Inc.
(ATD.A,
ATD.B),
the
Company
has
set
its
sights
on
the
global
expansion
as
new
cannabis
markets
emerge.

Original
Press
Release

Published
by
NCV
Newswire

The
NCV
Newswire
by
New
Cannabis
Ventures
aims
to
curate
high
quality
content
and
information
about
leading
cannabis
companies
to
help
our
readers
filter
out
the
noise
and
to
stay
on
top
of
the
most
important
cannabis
business
news.
The
NCV
Newswire
is
hand-curated
by
an
editor
and
not
automated
in
anyway.
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